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How To Get New Customers In 2009 »

Retaining your current customers is a challenging and daunting task for sure.  It is much harder to gain new customers, even more so in a sluggish economy such as ours.

What if you could have new prospects contact you?

Direct Mail if often thought of as “Old School”, with email marketing, social networking and all the other online marketing methods many are missing out on a low cost and effective way to generate new customers. While online marketing has its place, creating a bounce-back greeting card or post card offering a free gift is very powerful.  Statics have shown that using a free gift in conjunction with a direct mail piece has on average a 10% return.

I have used this technique several times to generate new customers and increase tradeshow traffic to the various expo’s that I have exhibited at over the years.  I am currently in the planning stages of launching a campaign the second week of January 2009.

You can handle the distribution of the bounce-back mailing two ways –

  • 1. Simply acquire a list of companies that you would like to have as new customers and mail out your offer, leaving the “attention to” line empty.
  • 2. A more effective way is to contact each company and get the name of the appropriate contact person, then send the direct mail piece to their attention.  While this is a time consuming task your results will excide your expectations.

Another key is to offer an item that gets the attention of each of your recipients, while a Duffle Bag may be appropriate and appealing to some, a nice Digital Clock may hit the home run for others on your list.  Making them take action and contact you for the freebie may take one or two mailings, offering a different item each time.

To You Success!

Tim Somers
Bizarre Promotions, Inc.

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12 Days Of Promo Item Specials – Day 4 »

One of the promotional product lines we offer (The BulletLine) is going to feature a different holiday special everyday for the next 12 days, yes they are calling it “12 Days Of Specials”, I know - it’s a corny play on the 12 Days Of Christmas.

The specials are great by themselves, but we are going to really ad some excitement by adding our own special to increase your savings even more.

Here is the Day 4 Special – The specials are only 72 hours – orders must be placed December 9 – December 11, 2008.

10% Off, plus an additional 10% Off – for a total of 20% Off

SM-9727 Key-Shaped Bottle/Can Opener
SM-9732 Aluminum Bottle/Can Opener
SM-9730 Mini Bottle & Can Opener Key Ring
SM-6643 The Oakland Coffee Mug


SM-9727 Key-Shaped Bottle/Can Opener Regular Price is $1.25 each, the Special Price is $1.00 each Plus a $50 Set-Up Charge. The minimum order is 300 pcs. Shipping/Art/Tax additional.

Order Now the SM-9727 Now – Use Promo Code: 9DEC11

SM-9732 Aluminum Bottle/Can Opener Regular Price is $1.25 each, the Special Price is $1.00 each Plus a $50 Set-Up Charge. The minimum order is 300 pcs. Shipping/Art/Tax additional.

Order Now the SM-9732 Now – Use Promo Code: 9DEC11

SM-9730 Mini Bottle & Can Opener Key Ring Regular Price is $0.68 each, the Special Price is $0.54 each Plus a $50 Set-Up Charge. The minimum order is 500 pcs. Shipping/Art/Tax additional.

Order Now the SM-9730 Now – Use Promo Code: 9DEC11

SM-6643 The Oakland Coffee Mug Regular Price is $6.25 each, the Special Price is $5.00 each Plus a $50 Set-Up Charge. The minimum order is 100 pcs. Shipping/Art/Tax additional.

Order Now the SM-6643 Now – Use Promo Code: 9DEC11

Here are the past specials:
Day 1 Special
Day 2 Special
Day 3 Special

Tim Somers
Bizarre Promotions, Inc.

Benefits of Online Advertising »

Benefits of Online Advertising    by Joseph Marcus

Online advertising is the means of promoting a product on the Internet using various Internet features. With the arrival of Internet, the business world has become digitalized and people prefer buying things online, which is easier and faster. Online advertising otherwise known as e- advertising gives a new dimension and unique charm to the product, which is an added advantage.

The primary benefit of online advertising over offline business is monetary advantage, which cannot be gained locally. This leads to great progress in business, which is the ultimate aim of any businessman. Online advertising offers a wide spectrum of recognition, which is incomparable to any other mode of advertising.

Online advertising has no time limitations and is viewed day and night throughout the globe. Online advertising reduces the transaction cost and contributes to the profit of the company and is secure in competition against international marketing. The owner is much more satisfied because a secure business is more beneficial and reliable.

Certainly online advertising is one step ahead over others and helps to keep pace with the fast changing world. ‘Pay- per- click’ advertising is one form of advertisement and is a very cost effective way of getting advertised for the price of a half page advertisement in a regional newspaper.

Another form of online advertising, which is gaining popularity, is e- mail and it has enjoyed tremendous growth in the last few years. Since there is a change in trend of shifting from print to online, online advertising will continue to grow as long as the technology advances.

Small businesses find online advertising offering maximum exposure for a minimal cost. Small businesses target their ideal clients and find that online advertising is an affordable way of advertising. Online advertising gives a direct response, making it profitable to both the consumer and the seller. Banner advertisements depict in pictorial form and are commonly viewed on high traffic sites and also give a hyperlink back to the advertisers own site. The price varies according to the number of advertisements shown. Sponsorship advertisements are larger then banner advertisements and contain considerable amount of text and placed on ezines or online newsletters. The price varies according to the number of readers of the newsletter.

The services of online advertisement agencies have made them to run the campaigns in an effective way and are more feasible. It also helps the marketers to keep an eye on the performance of advertising campaign, which is impossible in other types of media. This enables them to modify the campaign by analyzing the data thus targeting the customers. The online advertising agency ensures a wide reach to the audience through the central advertisement server since it uses online advertising network. In conclusion, online advertising is the cheapest and effective mode of advertising whose success has proved its potential.

About the Author
Visit
www.webtraffictrigger.com to find some time tested and effective solutions to drive a huge amount of targeted visitors to your website.

Tim Somers
Bizarre Promotions, Inc.

12 Days Of Promo Item Specials – Day 3 »

One of the promotional product lines we offer (The BulletLine) is going to feature a different holiday special everyday for the next 12 days, yes they are calling it “12 Days Of Specials”, I know - it’s a corny play on the 12 Days Of Christmas.

The specials are great by themselves, but we are going to really ad some excitement by adding our own special to increase your savings even more.

Here is the Day 3 Special – The specials are only 72 hours – orders must be placed December 8 – December 10, 2008.

10% Off, plus an additional 10% Off – for a total of 20% Off

SM-3351 Star Stress Reliever
SM-3347 Heart Stress Reliever
SM-3345 Round Stress Reliever

 
SM-3351 Star Stress Reliever Regular Price is $1.10 each, the Special Price is $0.88 each Plus a $50 Set-Up Charge. The minimum order is 300 pcs. Shipping/Art/Tax additional.

Order Now the SM-3351 Now – Use Promo Code: 8DEC10

SM-3347 Heart Stress Reliever Regular Price is $1.10 each, the Special Price is $0.88 each Plus a $50 Set-Up Charge. The minimum order is 300 pcs. Shipping/Art/Tax additional.

Order Now the SM-3347 Now – Use Promo Code: 8DEC10

SM-3345 Round Stress Reliever Regular Price is $1.10 each, the Special Price is $0.88 each Plus a $50 Set-Up Charge. The minimum order is 300 pcs. Shipping/Art/Tax additional.

Order Now the SM-3345 Now – Use Promo Code: 8DEC10

Here are the past specials:
Day 1 Special
Day 2 Special

Tim Somers
Bizarre Promotions, Inc.

12 Days Of Promo Item Specials – Day 2 »

One of the promotional product lines we offer (The BulletLine) is going to feature a different holiday special everyday for the next 12 days, yes they are calling it “12 Days Of Specials”, I know - it’s a corny play on the 12 Days Of Christmas.

The specials are great by themselves, but we are going to really ad some excitement by adding our own special to increase your savings even more.

Here is the Day 2 Special – The specials are only 72 hours – orders must be placed December 5 – December 9, 2008.

20% Off, plus an additional 10% Off – for a total of 30% Off

SM-4242 Pen Again Ergo-Sof & SM-3462 Post Spiral Note Book.


SM-4242 Pen Again Ergo-Sof Regular Price is $2.95 each, the Special Price is $2.07 each Plus a $50 Set-Up Charge. The minimum order is 300 pcs. Shipping/Art/Tax additional.

Order Now the SM-4242 Now – Use Promo Code: 5DEC9

SM-3462 Post Spiral Note Book Regular Price is $1.25 each, the Special Price is $0.88 each Plus a $50 Set-Up Charge. The minimum order is 300 pcs. Shipping/Art/Tax additional.

Order Now the SM-3462 Now – Use Promo Code: 5DEC9

Here are the past specials:
Day 1 Special

Tim Somers
Bizarre Promotions, Inc.