If your daily goals are focused on closing sales or setting appointments you need to rethink your entire daily goal setting process. As a salesperson you are only part of the process, many factors are out of your control. Things like the economy, the state of the industry you are selling to and the mood of a prospect are other factors that must be considered when you are giving your pitch. Most successful salespeople are focused on activates not the outcome they desire. Instead of focusing on … [Read more...]
Advertising With Flyers
Advertising With Flyers by Steve Roberts If you have a business, at some point you will need to advertise your product or service. This is crucial if you want your business to grow and to be successful. Most people assume you advertise to bring in more customers, but there are several ways to accomplish this. Whenever you have a new product or service, or have made changes to the one you may have advertised previously, advertising is the way to get the word out. Advertising is also a fine … [Read more...]
Event Marketing Surge
Many companies large and small have made it no secret that they are or will be cutting back on advertising and marketing in 2009, that is except in one area - event marketing. A recent study shows that many companies are sponsoring, coordinating and attending events focused on bringing buyers to them. Instead of chasing down clients events of this nature can bring in those eager and able to do business. Tradeshows, Business Expo’s and Annual Conventions have always been a large part of … [Read more...]



