The 2010 calendar schedule for Wayne County Michigan has been finalized and posted on our website. Review The Schedule Here. After a very successful beta launch of our Email Marketing By Zip Code program in 2009 we have rolled out several zip codes within Wayne County Michigan. We will be rolling out other zip codes throughout Michigan and the entire United States through various distributors. Solo Email Blasts are currently available to any zip code in the United States. (contact us … [Read more...]
Non Traditional Marketing Tips – Number One

As I mentioned in my Surviving 2010 and Beyond post, I will be highlighting some back to basics non traditional marketing tip and strategies to help your business stand out from the crowd. Risky Business – consumers love scandals and controversy, so when brainstorming your next marketing campaign consider walking the fine line of etiquette. Be careful though launching an edgy campaign can be risky business, your campaign could blow up in your face having a negative effect on your … [Read more...]
Most Effective Advertising Medium Next To The Internet

The Advertising Specialty Institute® announced the results of a study showing that the end-buyer recognizes promotional products as the most effective medium among all advertising next to the Internet. When it comes to their Return of Investment (ROI) the study shows that 48% of those that participated in the study indicated that promotional products will deliver a positive ROI and plan to spend more this year than they had in years past. Larry Basinait, executive director of research … [Read more...]
If You Are Advertising When Everyone Else Stops

It would seem like common sense, however most companies are quick to cut back on advertising and marketing dollars when they are forced to make concessions. If you advertise when everyone else has stopped or cut back, your message stands out even more since there are fewer ads in the marketplace. Your business will also get labeled as a strong and stable company and is more likely to be remembered first when everyone that survives starts advertising again. While there are many forms of … [Read more...]
Less Than A Week: Google First Page Challenge Success
I was pleasantly surprised that my “Getting On Page One Of Google Challenge” took less than one week for all three of the keyword phrases I was targeting. This morning I thought I’d check the progress on all three and was amazed that all three were on the first page of Google. Promotional Products For Lawyers – Google Listing #4 and #5 (first page) Promotional Products For Law Firms – Google Listing #4 (first page) Promotional Products For Attorneys – Google Listing #3 (first … [Read more...]



