SMS Text Message Campaign adds 50k consumers to Hooters Mobile Database

Text Message Case Study

Text Message Marketing (SMS Marketing) is nothing new but most small to mid-size businesses are not using this strategy to build their businesses.  Hooters and Pizza Hut are two big chains that have been using SMS (Short Message Service) Campaigns to significantly build their mobile databases and in turn build a stronger bottom line. The big boys get it and realize how truly powerful this marketing medium is by the staggering results they are consistently getting. SMS Marketing increases … [Read more...]

5 Reasons Your Business Needs A Mobile Website

Mobile Marketing

Mobile Marketing has surely been on your mind as a marketer, if it hasn’t you better get out from under the rock of denial and make it a priority in 2013 or as they say, your business will be left behind.  Consumers are doing more and more on their smartphones and in a recent survey mobile savvy consumers were asked which shopping activities they have used or expect to use their mobile phones for when shopping. Here is a list of the top 5 actions consumers are using or expect to use … [Read more...]

Harness The Power Of Video Marketing

VideoMouse123

Harness The Power Of Video Marketing Guest Blog Post By Jake Oliver I wanted to talk to you today about the power of video marketing. If you are interested in making money and being a successful online marketer, you must incorporate video marketing into your overall strategy. Especially if you sell a physical product, you can make a video demonstrating its features and options, and also use that video as a manual to help people understand it better and learn how to use it. Be … [Read more...]

6 Sexiest Promotional Products For 2013

Sexy Promotional Products

The Advertising Specialty Institute® (ASI) released its annual list of sexiest promotional products spicing up 2013's hottest campaigns for advertising your business. These products reveal this year's marketers are in hot pursuit of clever alternatives to the familiar hearts and flowers to spread their Marketing love. [youtube TzS8BtUDwUU] "Businesses serving the college, couples, resort, nightclub or even gift shop market can easily spread the love around with the memorable branded … [Read more...]

4 Top Tips for Buying Custom Promo Products

Custom Promo Products

4 Top Tips for Buying Custom Promo Products By Miguel Leuy The use of custom promo products continue to grow in popularity. In fact, various promotional items are everywhere. Promotional products have become as integral to any marketing campaign just like business cards. The good news is that using branded products as a promotional tools works. But that is on condition you choose the promo item correctly. Simply put, having your logo or business name on a branded pen, mug, ball, T-shirt or … [Read more...]

Engraved Promotional Pens Are Superior

Engraved Promotional Pens

Custom printed pens are a great tool for promoting any business, and are often used for showing appreciation to clients. Engraved Promotional Pens should always have your logo or a message on their body and come in a wide variety of styles and colors. Most order screen printed custom pens for tradeshows and basic give-a-way usage since they are less expensive. The screen printed pen option uses ink to effectively transfer a design to the body of the pen with the help of a stencil or … [Read more...]

3 Ways Passive Marketing Can Increase Revenues For An Attorney

Gavel

3 Ways Passive Marketing Can Increase Revenues For An Attorney By Tracia Graham Passive marketing is the marketing you do within your everyday activities and can be even more effective because it's personal. The following are three examples of passive marketing that when done correctly will increase your revenues over time. 1. The Talking Office: When a potential client walks into your office for the first time they are assessing you, and gathering information about your abilities as … [Read more...]

What Is Trade Show Marketing

Trade Show Marketing

If your products and services are of best quality and nobody knows about them, it is of no use. People should know about your products/services so that they can think of buying them and you get sales from them. There are various marketing techniques used today by various businesses. Based upon requirement of your business, you need to implement a prefect marketing technique. Once you choose a right technique, nobody can stop you from bringing sales. Trade shows are one of the best … [Read more...]