Custom Pedometer Doubles Tradeshow Booth Traffic

I have attended and exhibited at hundreds of tradeshows and never really see anything new and exciting to grab or keep my attention in regards to tradeshow giveaways – I hate to say I’ve seen it all.  Being in the promotional products business I supply many customers with Tradeshow Give-A-Ways, most often your basic Pen or Stress Ball, the normal humdrum stuff.

In a recent visit to an industry tradeshow I was exposed to a brilliant idea that will double tradeshow booth traffic.  This item that will make your booth stand out from all the other exhibitors that are just handing out a low cost custom printed pen. 

When someone stops by your booth you hand them a custom printed pedometer that features your company name and web address.  You then tell them to wear it and return to your booth at the end of the show, because you will be tracking the amount of steps each attendee has taken and the one with the most steps wins a prize, like an iPod or some other cool techno gadget.

This is a great concept that will excite the recipient and make them return to your booth a second time giving you an advantage over your competition that more than likely will only have one exposure to prospects attending the event.

To Your Success!

Tim Somers
Bizarre Promotions, Inc.