Getting On Page One Of Google Challenge
By Tim Somers on Nov 13, 2008 in Case Studies, Featured, General, Online Advertising, Tools Of The Trade
When reviewing Google Analytics I found that someone had landed on my site using the keyword phrase “Promotional Products For Lawyers” this got my curiosity up so I jumped on a Keyword Tool I use called Wordtracker to see just how many people are using this phrase everyday.
The results came back estimating 14 searches – which is not really that great, also in the mix was two related phases “Promotional Products For Law Firms” and “Promotional Products For Attorneys” both of these also with 14 searches. So between these three long tail phases I am looking at generating 42 additional visitors just by ranking on the first page of Google for them – that’s free traffic.
In doing a bit more research on this quest for the almighty first page, I Googled these phrases to see how competitive they are (how many competitor pages come up when conducting a search).
- Promotional Products For Lawyers – 478,000 result pages
Promotional Products For Law Firms - 364,000 result pages
Promotional Products For Attorneys - 919,000 result pages
Due to the low estimated searches I found there are not many pages competing for these keyword phrases. In reviewing the listings on the first page of Google I found the top ranking sites to be of low quality without many backlinks.
All these factors will make it pretty easy to get on the first page of Google in my opinion.
I am turning to the techniques I learned from being a long time user of a great product called SEO Elite. I estimate I can be on the first page of Google for all three of these phrases in less than 30 days.
Stay tuned for future posts on the progress of this challenge.
Tim Somers
Bizarre Promotions, Inc.


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